We're finding that Aloft is an intriguing, reasonably priced alternative in some of the urban centers. I'm not sure I'm expecting it to be my go-to choice, but I also expect many Insiders will find it's a cost-effective alternative to Spring Hill Suites, Fairfield Inn, and maybe even Courtyard (but probably not Residence Inn, but I dunno)....
Having spent some time in the Aloft Brooklyn, some observations:
- good Brooklyn location - adjacent to a Sheraton - easily accessible to public transportation;
- cheapest ($$$/night) Marriott option in the area - hard to argue with the price point (at least during my/our stay);
- nice, helpful folks at front desk (but very thinly staffed);
- incredibly good use of space - 2 full-size beds in a very small footprint;
- minimalist (but sufficient) closet (with a curtain, not a door);
- small, but fully functional work space;
- competent shower and bathroom area - liquid wall-mounted toiletries dispensers in showers;
- black out blinds - better than nothing, but still left plenty of light in;
- surprisingly in need of renovation & repair - mini-couch in our room has multiple seams that were open - loose faucet in bathroom, etc.
- frustratingly loud air (HVAC) unit - I shut it off at night;
- spotty/inconsistent house-keeping;
- SERIOUS bar action on the top floor - dark, loud (OK, incredibly loud), happening (frequently) - not my scene, but popular;
- overall, hip and fun vibe - for example, pressure sensitive floors in elevators (although some had dried out);
- no real breakfast service, but there is a pay-as-you-go mini-marketplace - better than a classic Courtyard kiosk, but not quite 7-11....
- parking was outrageously priced - I parked 1/2 block away for $20 less per day (and, gee, that adds up).... Worth doing a little bit of research; and
- pool table in lobby - nice touch.