If you could rearrange hotel brands under different ownership or pairings, what would you do?
Do you think certain brands like Fairfield would do better under Carlson?
Do you wish Hyatt would take IBIS from Accor?
Do you want SPG to stay it's own brand within Marriott or go away?
Do you think Hilton is better off without Paris?
Do you want Travelodge and Motel 6 to merge with Kimpton?
Would you create a NEW brand for an existing chain? What would you call it and why?