Why do $ and points not align for room stays?

Discussion created by mybnj on Jan 14, 2015
Latest reply on Jan 14, 2015 by ndn

When searching for a hotel in Bridgewater, NJ for example, there are over 5+ Marriott properties within 5 miles.   The room rates are all tightly concentrated between the various brands, all between $90 and $99 per night.  However, when using points, the range is 10,000 to 25,000 with no discerning trend between properties.  I have always seen that points generally run 10,000 per $100 of room cost, but every so even such as this example see wide variations.   Only reason I can think of is some properties do not want to redeem points and discourage this by jacking up a basic property to 25K.