anadyr

Take two

Discussion created by anadyr on May 3, 2014
Latest reply on May 7, 2014 by anadyr

Here's another in the seemingly endless commentaries on the benefits of loyalty programs.

 

One line stands out, the last paragraph:

 

"Rather than expend the considerably resources of time and money to maintain and advance their loyalty programs hotels would probably be better off meeting the primary expectations of their guests, whether it is service, in-room comfort or some combination of attributes."

Outcomes